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P&N Group has announced the appointment of Kaine Adamson to the newly created position of General Manager Broker, marking a major milestone in the organisation’s transformation journey.

Following the successful merger and subsequent integration of the organisation’s customer-owned banking brands (P&N Bank in Western Australia and bcu in New South Wales and south-east Queensland), the Group has ambitious plans to continue to grow its national presence and footprint.

P&N Group CEO, Andrew Hadley said increased investment in the broker channel was a key strategic priority for the Group and would be fundamental to the organisation’s continued organic and inorganic growth aspirations.

“The appointment of Kaine to the position of General Manager Broker and creation of a standalone Broker Division for the Group reinforces and strengthens our commitment to our broker offering and experience,” Hadley said.

“As a leading customer-owned banking group in Australia, we believe we can play a key role in providing brokers and their clients a genuine banking alternative to the major banks.”

Having joined P&N Bank in 2016 as Head of Broker Distribution in WA, Adamson most recently held the role of Senior Manager Retail Distribution overseeing the broker, mobile lending and branch channels. His career spans over 20 years’ in the finance industry, including previous roles within NAB’s Broker division.

Adamson will oversee the P&N Bank and bcu broker divisions and focus on implementing key process improvements and the development of the Group’s national distribution model.

On his appointment Adamson said he is excited to lead the Group’s five-year strategy to transform the broker offering, with major investment being prioritised over the next 12 months.

“Mortgage brokers and customer-owned banks were formed on the same principles; to provide customers with greater competition and an alternative to the major banks,” Adamson said.

“Like mortgage brokers, we don’t act in the interests of third-party shareholders and always seek to act in our customers best interests. I am extremely passionate about the industry and am a strong advocate for the role brokers play in providing competition and choice to consumers.

“We’ve spent a long time listening to our brokers and are committed to becoming easier and more efficient to do business with, through streamlined processes which result in faster turn around times. We are involving brokers in the design of our future operating model and process, which will ensure that we’re working together to provide brokers with solutions that will meet their needs.

“We are extremely appreciative of the support we have received from our existing aggregator and broker partners and look forward to supporting them in the future.”

P&N Bank’s Head of Broker & Business Development, Daniel Woods will continue to oversee operations in WA, along with the team of local Business Development Managers and Broker Support team. bcu’s Partnership Banking Manager, Sharyn Gough will continue to oversee operations in NSW and south-east Queensland.

For more information, please visit pnbank.com.au or bcu.com.au.